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Press conference on publicity and cultural work in the new era

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Tianmu News:

In the past 10 years, China has produced several patriotic and uplifting TV dramas and movies. TV dramas with realistic themes such as "Mining Town" and "A Lifelong Journey" have been top-rated among audiences. What role do these high-quality literary and artistic works play in leading people and pooling their strength to make breakthroughs? Are there any good works that we should expect soon? Thank you.

Meng Dong:

Thanks for your questions. In the past 10 years, we have made great strides to produce a growing number of high-quality audiovisual works on radio, TV, and the internet to enrich people's cultural activities. They have played a positive role in the following three aspects:

First, these literary and artistic works of patriotic and uplifting themes have met people's cultural needs. Centered on significant events of the Party and the country, we have produced many excellent audiovisual programs on the radio, TV, and the internet. Take TV dramas as an example, "Diplomatic Situation" was made to meet the 70th anniversary of the founding of the PRC, "Mining Town" was created centered on the theme of poverty alleviation, and "The Age of Awakening" and "Medal of the Republic" are produced in celebration of the CPC's centennial. "The Age of Awakening" answers many young people's questions about why the CPC succeeded in China. It is so popular that some wonder if there is a second season for the show. Many young people have replied over the internet that our happy lives are the show's follow-up. Inspired by the TV drama "Mining Town," many people would like to be part of the town.

Second, works of realism have generated uplifting power. Products with realistic themes have always been the mainstream of audio-visual creation in radio, television and the internet. For example, in the field of television dramas, the percentage taken up by realistic works increased from 56% in 2012 to 74% in 2021. High-quality television dramas, represented by "The Ordinary World" and "Romance of Our Parents," have always been popular and continue to be rebroadcast. Excellent television series such as "Feather Fly" and "A Lifelong Journey" have drawn on real life. Over the last decade, realistic works have recorded the development of the times, written great epics of the people, and provided strong spiritual strength for millions of viewers. 

Third, innovative expressions of the fine traditional culture have inspired cultural confidence among people nowadays. Radio, television, and online audio-visual literature and art have always creatively transformed and developed the fine traditional culture and brought it onto the screen. For example, "National Treasure" and "China in Ancient Books and Records" showed the profound Chinese culture. The TV program "The Traditional Chinese Festivals" has resurrected a series of classic scenes and images, such as "Shangyuan Lantern Festival" and "The Ode to the Goddess of the Luo River." The widespread popularity of these kinds of cultural television programs has generated cultural confidence of viewers, especially among teenagers.

As part of our efforts to welcome the upcoming 20th CPC National Congress, we have planned the creation of themed works. A set of television drama series represented by "The People by the Canal," cultural programs such as "The Future of China," and a series of online audio-visual projects such as "The Last Decade," have been released. A number of upcoming high-quality works such as the theory program "The Thoughts Shine Through the Land," television drama series including "Our Times," "Bright Future" and "The Big Examination," the cultural program "New Generation" and the documentary "The Ten-Year Dream Chasing Road" are also worth looking forward to.

Thank you.

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