The mobile network growth in China has been remarkable, with some 80 million new subscribers joining every year for the past decade. But in some ways the real communications revolution has only just begun, BBC reported.

This year, China will overtake America as the world's biggest Smartphone market.

For many Chinese, the Smartphone offers them their first personal route to internet access. That presents IT developers, mobile phone app makers in particular, with an extraordinary opportunity.

So how then do you make money as an app developer in China?

One way is to try to target in-app sales; give away the app for free, get users hooked, and then sell them the chance to enhance their experience at a low fee.

Although users in China may be only willing to pay a few cents for the enhanced service, when you're talking millions of users, that can soon add up to a lot of money.

But for non-gaming app developers, advertising revenue is the way forward.

However, one major recurring challenge remains: the country's weak protection rights regarding intellectual property.

That will need to change if China is really going to unlock the creative potential offered by its ever growing mountain of mobile hardware.

(China.org.cn May 23, 2012)

過(guò)去十年間，中國(guó)手機(jī)網(wǎng)絡(luò)的發(fā)展可謂有目共睹，幾乎每年都會(huì)新增約八千萬(wàn)用戶。但據(jù)英國(guó)廣播公司報(bào)道，在某種程度上，真正的通訊革命才剛剛開始。

今年，中國(guó)將取代美國(guó)成為世界最大的智能手機(jī)市場(chǎng)。

對(duì)很多中國(guó)人來(lái)說(shuō)，智能手機(jī)使他們第一次擁有了通向互聯(lián)網(wǎng)的私人路徑。這對(duì)于信息技術(shù)開發(fā)商、尤其是移動(dòng)手機(jī)應(yīng)用程序開發(fā)商來(lái)說(shuō)是非比尋常的機(jī)遇。

那么，應(yīng)用程序開發(fā)商是怎么在中國(guó)賺到錢的呢？

一種方法就是嘗試“應(yīng)用內(nèi)銷售”——他們推出免費(fèi)的應(yīng)用程序，一旦用戶被吸引，再以較低的價(jià)格賣給他們體驗(yàn)增強(qiáng)版。

雖然中國(guó)的用戶只愿意出幾分錢來(lái)購(gòu)買升級(jí)服務(wù)，但只要想想用戶多達(dá)數(shù)百萬(wàn)，加在一起很快就是一大筆錢。

不過(guò)，對(duì)于非游戲類應(yīng)用程序開發(fā)商來(lái)說(shuō)，要發(fā)展就得有廣告收益。

然而，中國(guó)在知識(shí)產(chǎn)權(quán)保護(hù)方面“綿軟無(wú)力”這一大問(wèn)題始終存在。

如果中國(guó)真的想發(fā)掘不斷增加的移動(dòng)終端所帶來(lái)的創(chuàng)造性潛能，就必須改變這一狀況。