(Jewelry showroom at the Neoglory Fashion Group headquarter office in Yiwu, Zhejiang province. [Photo: Corey Cooper/China.org.cn])

Neoglory Fashion Group, which was recognized as one of China’s top 10 costume jewelry brands, is headquartered in Yiwu. The company, which locally produces over 300,000 varieties of jewelry products, also employs the largest design and R&D team in China. The company also produces jewelry for international brands such as Swarovski and H&M, and has an agreement that allows it to incorporate Swarovski design elements into its own brand. Companies such as Neoglory, which has a huge production capacity, benefit from the city’s large traffic of international customers as well as its “dry port” logistics capabilities, allowing easy access to shipping ports in neighboring Shanghai and Ningbo via truck or rail.

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